Yee, Pang Mei and Heutger, Matthias, eds. (2015) OMNI-CHANNEL LOGISTICS. DHL, germany.
Full text not available from this repository.Abstract
Understanding Omni-channel ............................................................................................. 3 1.1 Why Invest in Omni-channel ................................................................................ 5 1.2 Finding the Return on Omni-channel Investment .............................................. 5 Omni-channel Best Practices ............................................................................................... 7 2.1 Personalized In-store Shopping Experience ......................................................... 7 2.2 Personalized Customer Engagement Beyond the Store ..................................... 11 2.3 Case Study: Macy’s Omni-channel Journey .......................................................... 13 Omni-channel Logistics: Fulfilling the Customer Promise ................................................ 15 3.1 Enable High-performing, Cost-effective Omni-channel Fulfillment .................. 18 3.2 Enhance Speed, Flexibility, and Convenience in Last-mile Delivery ................... 24 3.3 Starting the Omni-channel Journey: Key Success Factors ................................... 28
Item Type: | Book |
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Subjects: | H Social Sciences > HD Industries. Land use. Labor H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management |
Depositing User: | Unnamed user with email [email protected] |
Date Deposited: | 03 Apr 2023 07:43 |
Last Modified: | 03 Apr 2023 07:43 |
URI: | http://eprint.ulbi.ac.id/id/eprint/1807 |
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